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Zozoglass: Make-up Matching 2.0
Another step forward in fashion tech! Retailers have been discovering
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KOBINAI: A New Era
On 1 January, KOBINAI announced the closure of their store
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FalineTokyo Closes its Doors
Another month, another iconic establishment shutting down. Last month the
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FRUiTS Yearbook Volume 1
We love collecting magazines, don’t you? Get ready to add
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TeamLab Sauna in Roppongi
Tokyo is teeming with museums and galleries, perfect for anyone
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Kawaii Monster Cafe Closure
It’s the end of an era! The most kawaii attraction
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Get in the Tower, Shinji!
‘Tis the season to fight mecha! The final installment of
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Kawaii Up Your Life with Sebastian Masuda
Every day should be filled with kawaii things! Most of
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Rosé Forêt Presents: Winter in the Woodlands
You are cordially invited to Winter in the Woodlands! Rosé
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Instax x Demon Slayer
It’s time to level up your selfie game with the
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From Harajuku to the World!
Discover the Harajuku icons of Reiwa at H-Pop to the
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10 Years of Babymetal
It seems like only yesterday Su-metal, Moametal and Yuimetal debuted
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Hitch a Ride on the Galaxy Express!
All aboard the Galaxy Express 999! The 1980s hit film
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3COINS x Gokinjo Monogatari
3COINS, in collaboration with Gokinjo Monogatari, have created some cute
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A Virtual Halloween in Shibuya
You’ve no doubt seen the crazy dress up party that
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3 Spots To Visit For Halloween Treats
It’s October and Halloween is fast approaching. Usually, we’d all
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Bunka’s Moving Its Culture Festival Online
If you’ve ever wanted to attend a culture festival at
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3 Kawaii Bops You Should Have on Your Playlist
Are you always listening to the same five songs on
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Shu Uemura x One Piece
October is quickly approaching so you know what that means—Christmas!
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Tokyo Ginza Mitsukoshi’s Creamy Mami Nostalgia
Get ready Magical Angels of Tokyo there’s a big surprise
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Tokyo Monorail’s Kawaii Collab with Sanrio’s Little Twin Stars
Welcome aboard the Little Twin Stars monorail! Next stop, Haneda
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Marc Jacobs’ New Line Launch in Bookmarc Harajuku
Subversion, teenage daydreams, alienation nation, queer youth, candy ravers and
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Candy Stripper x Hello Kitty
Kawaii icon Hello Kitty and her band of fluffy friends
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Ugly Popcorn: The Street Brand That’s Just A Little Bit Ugly
In Japan, working as shop staff in a small clothing
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Naomi Watanabe’s Rain On Me Parody
Designer, comedian, actress and model! What can’t Naomi Watanabe do?
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LARME Magazine Relaunch
In March of this year, publication of LARME magazine was