CHAI meets Esther Bunny x 3COINS

3COINS always collaborates with artists to bring us the most kawaii items, and this time is no exception! This collaboration brings together two kawaii forces, neo kawaii girl group CHAI and artist extraordinaire Esther Bunny for their pinkest collaboration ever!



If you haven’t heard of CHAI, now is your chance to check them out. The 4 piece girl group aims to redefine the definition of kawaii as we know it. They say you don’t need big eyes or skinny legs to be kawaii, and everyone is kawaii from birth. Esther Kim’s creation Esther Bunny has become a neo kawaii mascot. From her various collaborations with WEGO and Lazy Oaf, Esther Bunny is on the way to become kawaii fashion’s new Hello Kitty!

Combining fashion, music and pastel colours this is one collection you don’t want to miss. From tote bags, to stickers, and a mouse pad, you can add a bit more cute into your daily life. This collaboration with 3COINS brings you cute items at an affordable price point. Most of the items are priced at 330 yen but the mug, stainless steel bottle and hoodies are a bit more pricey.



The collection will be launched in 3COINS store on January 29th, so get there quick before everything is gone!

Written by Choom
Images courtesy of

Post a Comment

Your email address will not be published. Required fields are marked *