The History of: Decora
If there’s a street style that has come to almost
Big Shops, Big Dreams – The Importance of Laforet and Shibuya109
You’ve probably heard of Laforet and Shibuya109, two of Tokyo’s
The History of: Gyaru
Purikura, loose socks, pokeberu, Para Para dancing, tanning, designer uniforms,
Harajuku’s Issues: 8 Japanese Fashion Magazines You Need To Know!
Magazines have long been integral to Japanese street fashion culture.
Will I Marry Me?
After an awkward shoe shaming ordeal, Sex and the City’s
A Sad Day for Japan’s Gundam Café
It’s a sad day for Gundam fans. The legendary anime
Harajuku Mum Laura on Lolita, Design and Motherhood
Shopping is the pinnacle of any mother-daughter bonding experience but
Gretchen Talks Photography, YouTube and Yaki-imo in Tokyo
Jetting off to a new country is an exhilarating but
Meet Mathilda: Harajuku’s Kawaii Chameleon
Mathilda, aka @machichi_off, is a burst of colour bringing positivity
Hello Kitty’s Deliciously Kawaii Collab With Pierre Hermé
The first day of November is Hello Kitty’s birthday and